Tuesday, October 18, 2005

What are you reading today?

Now step back and look at what you are reading today. Not what you read online, no blogs no web sites or articles, really step back and think, what real live books are you reading? I went to the library again last week, mygod the ladies all working there know me!! I have a total of 24 books I have checked out and I think over the last 2 weeks I have checked over 150 different books on a few ideas I am working on. I have the books about beauty products (thats for article writing), books on e-commerce (for the site), books on advertising (again the site) even a few on eBay. I am looking at so many books that half mine and half the libraries. There is a this one book and I get a kick out of just the name. Its called Don't Think Pink about marketing to woman. Now the every first thing I have wrong if going by this book that my site is pink. Opps bad Kim but the rest I am good at. The whole idea behind the book is how men see marketing to women is and how they do it and just how wrong men are!
Now what I mean by that is not all women are home makers anymore, money is just way too tight or there is no one else bring in the money so women need to work. The idea is there is a need to market to those women without insulting their intellect. Now ladies have we not all seen the ads that do just that? Now I work on the computer thats my job, I am at home and I work on the computer and I have seen ads that are so looking down on the fact that I don't work outside the home. Now I have also read that more and more home businesses are created by, you guess it, women who have decided to stay at home raise their kids and still bring in money. Bravo ladies Bravo!
Now a few of the books I am reading have to do with that subject. One book is called Mompreneurs on using the internet to build a home based business. At the end of this I will put all the names of the books I am talking about and who they are by incase you want to read them. I have another one about small business sourcebook. I haven't had time to look it over yet but I got it cause its has information about small business. Do I have any books not having to do with my site, my job me..I count myself as one of the women a lot of advertising is created for marketing. The reason I am reading all these books is a good reason I guess. I started a business and didn't do all the research on marketing, advertising, writing articles etc so I am playing catch up. I don't mind cause I am a very fast reader Thanks Mom! and I can read most of the books I have and have them back before the end of this week and then start looking for more. I have this major thirst for knowledge and I have found that now as I am older it doesn't bother me to read, take notes, find books mostly do all those things that when I was in High School I was too busy trying to get out of. Now a lot of home businesses the women do all this before they even take a business so that no mistakes are made and no money lost.
The problem I have is I am still working on the true niche business that will make me money I just want to do so many things but money is the one thing holding me back so I read. By reading I am finding ways to get things done with little money or none depending and thats good. I have three site ideas I want to do. The one I have done Overallbeauty.com the second one I am working on Giftsandbeauty.com and I want to setup one of eBay. Not asking to do much am I? The work is all me thats why Iam trying to find the best way to do it and for me the best place to find out information is in a book.
Books mention:
Don't Think Pink by Lisa Johnson & Andrea Learned
What really makes women buy-and how to increase your share of this crucial market
Mompreneurs online by Patricia Cobe & Ellen H. Parlapiano
Featuring strategies from hundreds of moms who have found success in cyberspace!
The Complete Small-Business Sourcebook by Carl Hausman & Wilbur Cross
Information, Services and Expects Every Small and Home-Based Business Needs
All these and more can be found at your local library
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